Marketing Tactics for Software Developers

Developers understand that marketing is beneficial, but can be put off by marketing tactics that seem more focused on making a sale than with sharing something they need or value. But self-promotion doesn’t have to be self-centered, and marketing content can, and should, be relevant to what software developers have created.

Learn how developers successfully use marketing to spread the word about their projects, blogs, and more, often without trying to sell anything.

Transcript